Tracking Retweets: A Brief Look Inside Twitter Conversations

Posted by Ahmad Barirani in Marketing, Strategy Comments

Apr
14

I tracked a sample of 60k+ retweets. After removing some of the common words used in English language (like ‘the’) and some of those short words used a lot of tweets (like ‘lmao’), I came up with the following tag cloud of those retweets:

It’s interesting to see that that Apple owns the twittosphere as both ‘Apple’ and ‘iPad’ are common words appearing in retweets. Facebook is also mentioned a lot. Could it mean that Twitter and Facebook users are kind of the same people?

Something stroke me: the word robot. I guess this is growing concern among Twitter users since automatic applications are increasingly annoying people.

I also noticed that people talk a lot about news and guess who…Obama! After all. Twitter is not just pointless babble.